Ocean Spray Selects INSIGHT Software for Supply Chain Optimization
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Insight Wins Head-to-Head Competition As Best For Supply Chain Planning
MANASSAS, Va., Nov. 29 -- INSIGHT, Inc., a top international provider of supply chain planning solutions for the world's foremost companies, announces that it has been selected as the Strategic Supply Chain Design Optimization software provider for Ocean Spray, a cooperative of cranberry and grapefruit growers and the leading producer of canned and bottled juices and juice drinks since 1981.
"INSIGHT best understands the functionality and power needed to solve the increasingly complex issues of supply chain planning," says Ron Day, network capacity analyst. "Their focus on strategic supply chain design makes them the best choice for Ocean Spray."
"Fruit growers and beverage producers have seasonal supply and demand issues that are inherently complex," adds Jeffrey Karrenbauer, president of Insight, Inc. "INSIGHT'S flagship software, SAILS 21®, incorporates sophisticated features that directly address seasonality in the larger context of supply chain strategy and design."
Other considerations include ease of use, support services, training, straightforward system administration, cost, scalability, and integration with Microsoft Office(TM).
About Ocean Spray Cranberries, Inc.
Ocean Spray is an agricultural cooperative owned by more than 650 cranberry growers in Massachusetts, Wisconsin, New Jersey, Oregon, Washington, British Columbia, and other parts of Canada as well as about 50 Florida grapefruit growers. Ocean Spray was formed 77 years ago by three cranberry growers from Massachusetts and New Jersey. Florida grapefruit growers joined the Cooperative in 1976. Ocean Spray is North America's leading producer of canned and bottled juices and juice drinks, and has been the best-selling brand name in the canned and bottled juice category since 1981. Ocean Spray posted fiscal 2006 sales of roughly $1.5 billion. For press inquiries, please contact Kathie Cornelius, Corporate Communications at Ocean Spray Cranberries, at (508) 946-7965 or by email at kcornelius @ oceanspray.com. For general information, please visit Ocean Spray online at http://www.oceanspray.com/.
About INSIGHT, Inc.
INSIGHT provides optimization-based supply chain design software and consulting services developed specifically to meet the dynamic business challenges of globalization, disruptions, and mergers/acquisitions prevalent in today's business environment. Founded by supply chain and logistics experts in 1978 with the goal of using world-class technology to add intelligence to decision making, INSIGHT solves the supply chain management issues of the world's foremost companies, including Abbott Laboratories, BASF, Clorox, ExxonMobil, Goodyear, GE, Kellogg, Nestle, PepsiCo, Pfizer, Procter & Gamble, Toyota, and Unilever.
SAILS, INSIGHT's award-winning flagship product, can accurately represent a company's current business practices, from raw materials sourcing to capacity planning through delivery to the end customer. The X-System®, a proprietary optimization engine, powers a family of planning and scheduling solutions, from the design of a global supply chains to crew scheduling, troop deployments, and transportation procurement. In addition, INSIGHT provides optimization components, partnering with third party software providers to deliver best-of-breed solutions. Our software and services help design optimal supply chain networks that minimize costs and free up capital, streamline operations, maximize profits, and increase customer service levels. For more information, please visit us on the Web at http://www.insight-mss.com/.
For more information, please contact:
Becky Boyd
MediaFirst PR - Atlanta
becky [at] mediafirst [dot] net
(770) 642-2080,
for INSIGHT, Inc.
Source: INSIGHT, Inc.
