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OKI Delivers "CTstage® 5i" Call Center System to Keiwa Business

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Oki Electric Industry Co., Ltd.
1--7-12, Toranomon
Tokyo, 105-8460
Japan



Press release date: January 20, 2011

TOKYO, January 20, 2011 - OKI Networks, an OKI Group company that designs and manufactures telecommunication products, today announced the delivery of its "CTstage® 5i" call center system to Keiwa Business, an outsourcer in the field of various information processing services, including system development, data input, direct marketing and business forms printing. The system will be used for "Weicall", the mobile telephone interpretation system for Chinese tourist from Keiwa Business.

Weicall provides Chinese interpretation services for commercial facilities and tourist attractions via mobile phones, in response to the recent easing of visa requirements for Chinese tourists, which has boosted demand for such services. In November 2010, Keiwa Business launched a 40-seat call center to provide interpretation services which will expand to 100 seats in February 2011.

"The growing numbers of visitors to Japan in recent years have raised expectations for the availability of cost-effective interpretation services," says Hidetoshi Saigou, President of OKI Networks. "In response to this need in Hokkaido in northern Japan, Keiwa Business has developed a mobile phone interpreting business in partnership with SOFTBANK TELECOM. The high audio quality achieved between the two mobile phones and the call center, its flexibility when numbers of seats need to be expanded, and the ability to customize applications were all key points in selecting a call center system to serve as the foundations for this service. The company chose OKI's CTstage 5i which meets these requirements and offers rapid, flexible deployment."

With this service, a set of two mobile phones will be installed at commercial facilities and tourist attractions in and around Sapporo city, a popular destination for foreign tourists, in other areas of Hokkaido and throughout Japan. When interpretation services are required, the attendant accesses the call center from the mobile phone which will be connected simultaneously through CTstage's conferencing function※1. The three-way communication gives the attendant and the tourist access to receive interpretation services through the operator.

In addition, the system enables customers to manage customer (store) information and billing information by linking CTstage to the "QuickCRM®" system from MIT System Research Institute. This system allows real-time status updates for each store by automatically adding mobile phone call duration information acquired through CTstage.

Keiwa Business is currently focusing on providing Chinese interpretation services, in response to the growing numbers of Chinese tourists in Hokkaido. Going forward, the company plans to expand both the number of languages for which interpretation services are provided and the areas in which these services are available.

As a specialist in call center systems and applications, OKI is dedicated to meeting customer needs and providing innovative solutions that help them create added value, and thereby ensuring their success.

Press contact for OKI :
Sonomi Kitamura
Public Relations Division
Email:press@oki.com
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