Northwire Introduces E-Commerce


NorthwireDirect website features online ordering

OSCEOLA, Wis.-Northwire, Inc. has introduced NorthwireDirect, an e-commerce website for ordering off-the-shelf, factory-direct cable.

Initially, more than 100 products or part numbers are available, including: CAN-Bus Cable-DataCELL® 1939 (SAE J1939) and ODVA(TM) DeviceNet(TM) cables; control, sensor and instrument cable in non-shielded and shielded versions, including ITC/PLTC tray cable; MVC-800 FireWire; UL-listed general-purpose power cordage, industrial networking cable; Guardian(TM) Load Cell Cable for weighing scale applications; machine vision cable; continuous flexing cable for robotics (tested to withstand 30 million flexing and bending cycles); and retractile power cords.

"Online ordering is ideal for end users, contractors and distributors who want high-grade electrical cable quickly," says Tom Collen, director of marketing at Northwire, Inc. "Customers love the convenience of online ordering on a secure website from a company they trust. We're excited to be one of the first in our industry to provide this feature. We'll add even more Northwire products for online ordering over
time."

NorthwireDirect-www.northwiredirect.com-accepts major credit cards, debit cards and PayPal. No minimum order is required. Orders received by noon for bulk cable-in lengths as short as 1 foot-are shipped the same day. Retractile Cords are shipped, after the receipt of an order, in three to five days.

Northwire, Inc., based in Osceola, Wis., is an industry leader in the design and manufacture of industrial-grade technical cable. Custom design choices include paired, non-paired, triads, various shielding and grounding options, special insulation options, plus a large variety of conductor and jacket colors. Northwire is a member of the AIA (Automated Imaging Association), EMVA (European Machine Vision Association), Fieldbus Foundation, ODVA (Open DeviceNet Vendor Association), PTO (Profibus Trade Organization), RIA (Robotic Industries Association), among others.

Northwire provides special custom cable design and prototype assistance. For more information on our products and technical services e-mail Northwire at cableinfo@northwire.com, call 1-800-468-1516 or +1 715-294-2121 or visit www.northwiredirect.com/nwdirect.

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