Norbain Appoints New Manager to Middle East
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Mar 20 2007
Reading, UK
Norbain has appointed a new manager, Karim Alayi, to one of its key international territories, the Middle East.
"I am delighted to welcome Karim to this new position," says Paul Ramsay, divisional director - international sales. "He possesses a wealth of experience gained through previous channels and sales roles and will be an asset to the team."
Karim is a well known and respected figure in his field and has proven to be an outstanding individual. His appointment will further enhance Norbain's reputation as a market leader in providing Electronic Security solutions to its clients.
Karim, who speaks Arabic, French and English, has been involved with the security industry since 1999 and has an excellent understanding of the nature of the security business and of the culture in the Middle East.
"I was delighted when I learned that I had been selected to join Norbain," says Karim. "During my induction I saw Norbain as a big professional family and this feeling will push me to put all my knowledge and experience into achieving the expansion and growth of business for Norbain in the Middle East."
For all sales enquiries, please contact: marketing@norbain.co.uk
For all media enquiries, please contact:
Caroline Akeroyd,
PR Executive, Norbain SD,
Eskdale Road, Winnersh Triangle,
Wokingham,
Berkshire, RG51 5TS
Tel: 0118 944 0123
About Norbain SD Ltd
With annual revenues in excess of £126 million and growing, Norbain SD is one of Europe's most successful distributors of CCTV, Access Control and Intruder Detection equipment.
As well as being an authorised distributor of over 90 of the World's leading electronic security brands, Norbain is also the home of Vista, the UK's largest selling range of CCTV equipment.
Headquartered in Reading, Berkshire, the company employs 290 people throughout the UK at its distribution and service centres in Warrington, Manchester and Blackpool. Each year, Norbain's International Sales Division sells into 77 countries across five continents.
Web: www.norbain.co.uk
