NUR Macroprinters Partners with PT Samafitro for Growth in the Indonesian Market |
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NUR Macroprinters Ltd.
12 Abba Hillel Silver Street
Lod 71111, Israel
Press release date: October 31, 2007
HONG KONG, October 31 -- NUR Macroprinters (NURMF.PK), a leading supplier of wide-format inkjet production printers, (with 75% of the UV roll-to-roll market), has announced a strategic partnership with PT Samafitro, a major distributor of desktop multifunction peripherals, high-end digital color presses and wide-format production printers in Indonesia.
Aggressive Growth Strategy Expands into South East Asia
In line with NUR's aggressive growth strategy, the company is expanding into the South East Asian wide-format digital print markets. This means linking up with influential local partners to promote its high quality wide-format inkjet production presses.
NUR and PT Samafitro have recently signed a deal for the distribution, sales, marketing and after-sales support of NUR printers and services in Indonesia. With PT Samafitro's extensive network and professional expertise and their large, nationwide customer base, they are able to offer wide-format customers and end-users the most comprehensive and productive printing solutions available today.
"Indonesia ranks third in terms of ad spending ($1.1 billion in 2005 - source Asia Market Research), after Japan and China. It's traditionally a billboard market, with high advertising spending coming from the cigarette, telecom, and financial companies. This fuels new investments for fast, high quality, wide-format printers. This new alliance projects to capture a significant share of the Indonesian outdoor advertising print market," says Mr. Roni Klein, Managing Director of NUR Asia Pacific.
"An Opportunity to Lead the National Market"
Mr. Stephen Angsono, Managing Director of PT Samafitro, comments: "The rapid growth of consumer goods and tobacco industries in Indonesia means an increased demand for short-runs, fast turnaround and high quality wide-format advertising. With this new deal, PT Samafitro sees the opportunity to lead the national market by providing end users with comprehensive wide-format printing solutions."
With NUR's global reputation for cost-effective, high-quality, wide-format printing solutions and PT Samafitro's long-term commitment to excellence in the graphic arts industry, this new partnership with NUR is expected to be a very profitable addition to PT Samafitro's product range.
About PT Samafitro
PT Samafitro was established on March 27, 1982 as a private limited company distributing copier machines. Since then it has expanded to offer desktop multifunction peripherals, high-end digital color presses as well as wide-format production printers. It also provides application software and solutions for the graphic arts industry. Samafitro's guiding vision is to use dynamic innovation to achieve excellence in all service areas.
For more information, visit http://www.samafitro.co.id
About NUR Macroprinters Ltd.
NUR Macroprinters (NURMF.PK) is a leading supplier of wide-format inkjet presses for the printing industry. NUR develops, manufactures and markets wide-format inkjet production presses and high-quality companion inks for a wide variety of business enterprises including commercial printing companies, sign printers, screen printers, billboard and media companies, photo labs, and digital printing service providers. NUR's cost-effective, reliable printing solutions are helping customers worldwide deliver the high quality and fast turnaround they need to meet their clients' exacting demands and succeed in today's competitive marketplace. More information about NUR Macroprinters is available at http://www.nur.com.
Contact: Roni Klein Marketing Director NUR Asia Pacific +852-6330-0230 ronik@nur.com
Source: NUR Macroprinters Ltd.
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