MITEM Renames Dr. Chart to Blue Iris eLaborate |
(Archive News Story - Products mentioned in this Archive News Story may or may not be available from the manufacturer.)
Mitem Corp.
640 Menlo Ave.
Menlo Park, CA, 94025
USA
Press release date: August 30, 2006
New Name Fits More Closely With Product's Capability and Existing Blue Iris Brand
MENLO PARK, Calif., Aug. 30 //--MITEM Corporation, a provider of integration software solutions and clinical applications for healthcare organizations, today announced that it is changing the name of its Dr. Chart product. The online laboratory ordering and results system will be renamed to Blue Iris eLaborate.
This name change affects the name only. The product itself is identical in all other aspects (features, performance and specifications) and the product numbering scheme remains the same. The change will affect product labeling, advertising, documentation, the web site, marketing materials and other printed or related matter.
The product will receive a new product logo that will be visible in the next service pack release. Existing customers will be upgraded incrementally as their needs dictate. New customers and prospects currently evaluating the Dr. Chart product will have their orders fulfilled with the same Dr. Chart product branded as Blue Iris eLaborate.
"The name change reflects the ongoing commitment to the product and is more descriptive of its current capability. In addition it fits with the existing Blue Iris family of products and reinforces the overall brand that customers trust," said Andy Nelson, vice president, marketing.
About MITEM Founded in 1985 by Aurel Kleinerman, MD, Ph.D., MITEM develops software applications that integrate differently designed systems to share critical data and automate business processes. Blue Iris is a product line from MITEM Corporation that profoundly increases clinical productivity by enhancing, extending and integrating hospital information systems and applications. MITEM software has been deployed in diverse markets including health care, government, public utilities, financial services and manufacturing.
Web sites: www.mitem.com and www.blueiris.com
Source: MITEM Corporation
CONTACT: Andy Nelson MITEM Corporation Tel: 650-323-1500 Email: pr@mitem.com
Web site: http://www.mitem.com/ http://www.blueiris.com/
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