Lionbridge Announces General Availability of GeoFluent(TM) Real-Time Translation for Multilingual Chat and Dynamic Web Content |
Lionbridge
1050 Winter Street
Waltham, MA, 02451
USA
Press release date: April 12, 2011
Enables Contact Centers and Global Marketers to Increase Online Customer Engagement, Grow International Revenue and Reduce Costs
WALTHAM, Mass., -- Lionbridge Technologies, Inc. (Nasdaq: LIOX) today announced general availability of GeoFluent, the industry's only on-demand, customized, SaaS-based automated translation technology that allows enterprises to improve engagement with global customers by providing real-time, comprehensive translation of content and communications. Following successful beta engagements with several large enterprises, GeoFluent is now generally available to support growing demand for cost-effective, instantaneous translation of enterprise communications such as sales and support chat sessions, online customer care forums, user reviews and other dynamic Web content.
The GeoFluent platform is based on a partnership between Lionbridge, the world leader in translation, and IBM. The two companies have partnered to develop and commercialize a powerful on-demand translation platform that integrates Lionbridge's cloud-based language customization solutions with a statistical machine translation engine developed in IBM's Watson Research Center. As a result, enterprises gain a unique, real-time, secure SaaS solution based on proven technology that has been adopted successfully in large-scale commercial environments. And, because GeoFluent is easily customized and trained to reflect each organization's business processes, languages and expertise, GeoFluent multilingual communication is comprehensive and actionable. This allows enterprises to accelerate engagements with customers, partners and employees and cost-effectively extend their global reach.
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With GeoFluent, enterprises enjoy a number of specialized features and benefits for highly-effective, instantaneous multilingual communication, including the opportunity to:
-- Accelerate revenue opportunities by turning agents into "Global Communicators" with real time, proactive multilingual chat for pre-sales engagements
-- Reduce costs of in-country support infrastructure and improve "time to resolution" for international customers by allowing online chat agents to support users in multiple geographies from one location.
-- Increase customer self-service with instant multilingual access to Web content such as knowledge centers, FAQs, and user forums
-- Expand global reach by providing on-demand translation of Web content and marketing communication as a user expresses interest
-- Ensure privacy and security of multilingual communication with an enterprise-scale, multi-tenant platform that protects intellectual property, language assets and language models
"With Lionbridge GeoFluent, organizations are able to unlock the knowledge of their global enterprise, remove language barriers and actively engage customers in real time to accelerate global success," said Rory Cowan, CEO of Lionbridge. "Only GeoFluent gives contact center leaders and web marketers proven technology to effectively engage customers and partners online with dynamic, customized communication on-demand, anytime, anywhere, on any device in any geography."
GeoFluent is available immediately for chat and Web applications. Offered as a SaaS application, enterprises gain a full suite of services and support including language customization, integration into business applications, and on-going maintenance.
Fast ROI with On-Demand Translation of Chat and Web Communication
Research proves that customers are twice as likely to complete online transactions if they can access information in their preferred language. GeoFluent offers several applications for on-demand multilingual communication.
GeoFluent Chat enables customer support teams to increase customer engagement, drive down costs, reduce dependence on in-country personnel, and increase the productivity of English speaking personnel by allowing agents to engage users in multiple languages in real time. GeoFluent is easily integrated with live chat applications through application programming interfaces (APIs). This provides a seamless multilingual communication between the customer and the support agent. As a result, organizations can facilitate faster time to purchase through proactive multilingual engagement, and reduce global support costs through effective online customer care. -
GeoFluent Web provides real-time translation of all Web communication such as web pages, user-generated content and user forums. As an on-demand translation application, GeoFluent easily integrates into any Web page, allowing users to instantly view translated content in real-time, in their preferred language.
About Lionbridge
Lionbridge Technologies, Inc. (NASDAQ: LIOX) is a provider of translation, development and testing solutions. Lionbridge combines global resources with proven program management methodologies to serve as an outsource partner throughout a client's product and content lifecycle - from development to translation, testing and maintenance. Global organizations rely on Lionbridge services to increase international market share, speed adoption of global products and content, and enhance their return on enterprise applications and IT system investments. Based in Waltham, Mass., Lionbridge maintains solution centers in 26 countries and provides services under the Lionbridge and VeriTest brands. To learn more, visit http://www.lionbridge.com.
Lionbridge and Lionbridge GeoFluent, are trademarks or registered trademarks of Lionbridge Technologies, Inc. in the U.S. and throughout the world.
Contact:Sara Buda Lionbridge Technologies sara.buda@lionbridge.com
Web Site: http://www.lionbridge.com
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