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Klein Steel Launches New Website

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Klein Steel
105 Vanguard Pkwy.
Rochester, NY, 14606

Press release date: January 6, 2014

Klein Steel Launches New Website

Rochester, NY – Klein Steel Service Inc., a nationally recognized full-line steel service center with a network of
locations in Upstate New York, announced today the launch of its new website,

With the assistance of Dumbwaiter Design (, Klein Steel developed a custom site that has a clean design, improved functionality and enhanced content.

The new website offers easy access to essential information on Klein Steel—from materials and equipment to employment opportunities. In addition, it is compatible with mobile devices and tablets, and includes a selection of videos showcasing Klein Steel’s processing capabilities, along with a virtual tour.

“Our improved website is much more representative of who we are as a metal service center today,” said Laura Ribas, Vice President of Marketing. “We take pride in translating our company culture and focus on Operational Excellence into tangible benefits to our customers and believe that this new site will better inform visitors regarding why they want to do business with Klein Steel as we continue to increase our presence in the marketplace—regionally and nationwide.”

Klein Steel’s new website and blog will be updated on a routine basis with news of processing center equipment investments, business activity, company milestones and events of interest.

Founded in 1971, Klein Steel Service Inc. is the region’s premier steel service center with locations throughout New York. With over 3,200 line items of stock size carbon, stainless steel, and specialty metals, the company offers a full range of value-added processing, an integrated distribution network that extends the Klein Steel reach throughout the country and compliance to strict NQA-1 guidelines. Klein Steel is acknowledged as an innovator and industry leader, having been named to the Rochester Top 100 multiple times along with honors as a recipient of the Rochester Business Ethics Award, New York’s Best Companies to Work For and IndustryWeek Best Plants award in 2011.

For more information about Klein Steel Service Inc. visit

For more information on Klein Steel’s new website, visit

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