Ironclad Performance Wear Introduces Revolutionary Mechanic Glove


Unique Features and Design Make It the Most Innovative Mechanics Glove on the Market



LOS ANGELES,  -- Ironclad Performance Wear Corporation (ICPW), the recognized leader in high-performance task-specific performance work gloves, has introduced the industry's most innovative new glove model designed specifically for auto mechanics and technicians.



"A major element in the design of Ironclad products is working directly with the end-user of a task-specific glove," said Fred Castro, Vice President of Sales Marketing for Ironclad.  "After climbing into the trenches and learning first-hand from mechanics as they do their job, we were able to design and build a unique glove which addresses their specific needs for increased hand safety and efficiency. We believe there is a large market for this glove, as the design meets the intense demands of mechanics where traditional work gloves often fall short."



Key features of the glove include:

--  Single-layer palm for dexterity

--  Terry cloth sweat wipe built into the thumb

--  Snap-free snug compression cuff

--  Synthetic leather reinforcements in critical stress areas



The company will present the Ironclad Mechanic glove at three upcoming tradeshows:



--  National Safety Council Expo, Orlando, FL, October 22 - 24, 2012

--  SEMA (Specialty Equipment Market Association - automotive), Las Vegas, NV, October 30 - November 2, 2012

--  STAFDA Annual Convention & Trade Show (Specialty Tools & Fasteners Distributors Association), Orlando, FL, November 4 - 6, 2012 The Ironclad Mechanic glove will be available in retail stores and through industrial distributors by January 2013.



About Ironclad Performance Wear Corporation

Ironclad Performance Wear is an aspirational brand leader in technical, task-specific, performance work gloves, having created the performance work glove category in 1998. The company continues to leverage its leadership position in the safety, construction and industrial markets through the design, development and distribution of specialized task-specific gloves for numerous industries, including oil & gas exploration, automotive and construction, as well as police, fire, first-responder and military. Ironclad engineers and manufactures its products with a focus on innovation, design, advanced material science and durability. Ironclad's gloves are available through industrial suppliers, hardware stores, home centers, lumber yards, auto parts stores and sporting goods retailers nationwide, and through authorized distributors in North America, Europe, Australia and Asia.



Built Tough for the Industrial Athlete(TM)



For more information on Ironclad, please visit www.ironclad.com.



Media Contact:

Shawn Norfolk, Director of Marketing

shawnn@ironclad.com

(310) 643-7800 x127

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