Ideal Launches Rebrand and New Catalog


New IDEAL-TRIDON® Brand Officially Launched with Dynamic New Catalog



SMYRNA, Tennessee—Ideal Clamp Products, Inc., leading designer and manufacturer of worm gear, hose and specialty clamps, announced the publication of its new 40-page, comprehensive IDEAL-TRIDON brand catalog. The full-color, glossy catalog features a bold new look for the company and signifies the official launch of the IDEAL-TRIDON brand. It’s a complete resource guide for joint sealing products used by customers in wide array of markets, including industrial, marine, automotive, hardware and plumbing.



“The new IDEAL-TRIDON catalog was designed with our customers in mind,” said Mark Cramer, Global Director of Sales Marketing—Aftermarket. “Our marketing team worked hard on developing an intuitive approach to how information is presented. The result is a comprehensive document that communicates the features, benefits, applications and material choices for each product line while providing individual part numbers for the end user. This should make it much easier for our customers to find what they’re looking for while informing them about our other products.”



The catalog features the company’s new SmartSeal product line and an expanded section on merchandisers and packaging that highlights updated sub pack boxes, IDEAL-TRIDON exclusive new merchandiser displays and a retail profit center kit. It also includes handy cross references based on hose ID and competitive products. The catalog, currently available in PDF format at idealtridon.com, will be mailed to customers in March.



ABOUT IDEAL

Ideal is a leading global engineering solutions designer and manufacturer of stainless steel worm gear and specialty clamps for auto, heavy duty, industrial, plumbing, marine and specialty hose clamps used in a broad range of fastening and sealing applications. Founded in 1913 in Brooklyn, N.Y. and currently headquartered in Smyrna, Tenn., Ideal sells IDEAL-TRIDON products to original equipment manufacturing (OEM) operations, replacement market warehouses, distributors and retail businesses. The IDEAL-TRIDON brand is manufactured and distributed globally from facilities in North America, Europe and Asia.


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