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Honeywell Launches New Youjie Brand Products in Thailand

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Press release date: March 4, 2014

Targeting High Growth Markets, Youjie Provides a Better Alternative for Easy Data Collection

BANGKOK – Honeywell (NYSE: HON) Scanning & Mobility today announced the launch of the new Youjie( ) brand in Thailand at a seminar in Swisstel Le Concorde Hotel, Bangkok. As a brand of Honeywell Scanning & Mobility, Youjie targets the rapid growth of middle to low segments of Asia's AIDC markets, providing a better alternative to users who look for easy data collection solutions.

At the seminar, Youjie introduced 4 products in the current portfolio including 1D laser bar code scanners, 2D area imaging bar code scanners, and fixed omni-directional laser scanners. Designed with cost-effectiveness in mind, Youjie products feature better performance and reliability compared to other lower-cost vendors. These products can be widely used in various applications such as retail, manufacturing, logistics, government, and office automation. This is particularly true for the ZL2200 scanner, the new entry-level single line laser scanner designed with a new proprietary scanning platform with optimized performance and cost, which marks a new revolution in the AIDC industry.

The Thailand partners were also introduced to the new Youjie channel marketing program, which covers a wide series of benefits for partners who commit to the tier 2-5 city business development program in Thailand. These partners will not only receive demo units for showcase purposes, but also market development funds for cooperative marketing activities.

"Honeywell is thrilled at the vast opportunities brought by the new Youjie products in Thailand," commented Tawan Jandang, Honeywell Scanning & Mobility Thailand country manager. "Through market research, we heard a voice from our customers that they need an alternative product choice for the middle to low market segments, which not only meets their expectations on better performance but also at better cost. Youjie will become their product of choice for easy data collection."

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About Honeywell

Honeywell ( is a Fortune 100 diversified technology and manufacturing leader, serving customers worldwide with aerospace products and services; control technologies for buildings, homes and industry; automotive products; turbochargers; and performance materials. Based in Morris Township, N.J., Honeywell's shares are traded on the New York, London, and Chicago Stock Exchanges. For more news and information on Honeywell, please visit

Honeywell Scanning & Mobility (HSM) is a leading manufacturer of high-performance image- and laser-based data collection hardware, including rugged mobile computers and bar code scanners, radio frequency identification solutions, voice-enabled workflow and printing solutions. With the broadest product portfolio in the automatic identification and data collection industry, HSM provides data collection hardware for retail, healthcare, and transportation and logistics companies seeking to improve operations and enhance customer service. Additionally, HSM provides advanced software, service and professional solutions that help customers effectively manage data and assets. HSM products are sold worldwide through a network of distributor and reseller partners. For more information on Honeywell Scanning & Mobility, please visit

SOURCE Honeywell
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