GuestLogix Selected by Europe's No-Frills Carrier Germanwings to Power On-Board Retail Sales
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Press release date: December 19, 2007
TORONTO, December 19 -- GuestLogix Inc. (TSX-V: GXI), the leading provider of on-board retail technology and solutions to the airline industry, today announced that Germany's leading no-frills airline, Germanwings of Cologne/Bonn Germany, will be using GuestLogix' Mobile Virtual Store(TM) to process on-board cash, credit and debit card purchases on flights to over 66 destinations in Europe. The deal was secured by GuestLogix' global business partner LSG Sky Chefs, a wholly-owned subsidiary of Deutsche Lufthansa AG (Xetra: WKN 823212).
"No frills operators have been the first to recognize the strategic value of on-board retailing to their overall flight operations and hence today lead the airline industry in non-ticket revenue innovation," said Tom Douramakos, President & CEO, GuestLogix. "We are pleased to be on-board with Germanwings to maximize their revenue and profitability opportunities."
According to the ARAC Conference 2007 held recently in Frankfurt, Germany, Europe's top four low cost carriers generated US $593 million from non-ticked sales, with an increasing contribution year-over-year from in-flight sales. The list of players includes Ryanair, easyJet, TUIfly, Germanwings and SkyEurope, many of whom are implementing GuestLogix' solution.
The GuestLogix Mobile Virtual Store(TM) enables airlines to become profitable on-board retailers serving captive audiences whose needs and characteristics change from flight to flight. GuestLogix and LSG Sky Chefs provide customers a platform for existing and future ancillary services such as on board cafe, bond logistics, duty-free sales and destination-based products and services. It features a pay-per-use innovative wireless onboard handheld, end-to-end software to help optimize the planning and forecasting and provides rapid intelligence to on-board retail trends to support merchandising, promotions, and logistics.
GuestLogix offers the most proven on-board retail platform in the industry today. With reach to over 450 million passenger trips annually, the Company provides a ready-made channel for on-board retail partners involved with in-flight entertainment, food and beverage, merchandising, duty-free sales, business communications systems, and destination-based products and services to enable airline operators to provide more compelling products and services to their captive audiences.
GuestLogix is a leading provider of on-board retail technology and solutions to the passenger travel industry. Its mission is to deliver innovative, end-to-end solutions that create new revenue growth while enhancing service in the world's guest services supply chain. The Company's customers include the world's leading airlines, railways, ferries, hotels, caterers, and commissaries. GuestLogix is publicly traded on the TSX Venture Exchange in Toronto (Symbol GXI). For more information please visit http://www.guestlogix.com.
Source: GuestLogix Inc.
For further information: Media and Analyst Contact: Josef Zankowicz for GuestLogix +1-(647)-500-1563, email@example.com;
Sales Contact: Dan Hayter, Sales Director, GuestLogix Europe, +44-7949-697872, firstname.lastname@example.org;
Tony Ashe, VP Americas, GuestLogix, +1-(410)-452-5940, email@example.com