Godfrey's New Web-Based Tools Save Time and Money, Give B-to-B Marketers a Competitive Edge |
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Godfrey Advertising
40 N. Christian Street
Lancaster, PA, 17602
USA
Press release date: January 2, 2007
LANCASTER, Pa., Jan. 2 /- Godfrey, a nationally ranked business-to-business agency, has launched a series of new, innovative web- based tools to help B-to-B marketers better serve their customers, prospects, channel partners, salespeople and trade editors.
The web-based tools include the Godfrey Online Library, Godfrey Online Literature Ordering and Godfrey Online Event Registration.
"These web-based tools were developed specifically for B-to-B marketers. They are easy to use, save time and money, increase marketing communications effectiveness, reinforce and build brand messaging, and give companies a competitive edge in the marketplace," says Curt Hitchcock, a Godfrey executive vice president and director of business development.
The Online Library makes file distribution quick, easy and affordable. It provides convenient, 24/7 access to photos, logos, PDFs and files in almost any format to remote offices, sales personnel, channel partners, trade editors and other key audiences. Moreover, the customizable tool can be implemented quickly and affordably.
Online Literature Ordering makes it easy for customers, prospects, salespeople and channel partners to obtain electronic or printed copies of literature - from single pieces to bulk quantities. The tool also allows B- to-B marketers to easily track, report and manage the literature fulfillment process. Online Event Registration is a convenient way for customers, prospects, salespeople, channel partners and trade editors to register for trade shows, customer events, sales meetings and open houses. By capturing important information in one online form, B-to-B marketers can easily track, report and manage the event registration process.
For more information about Godfrey's new web-based tools, visit http://www.godfrey.com/online-tools or contact Curt Hitchcock directly at curt@godfrey.com or 717-393-3831, ext. 156.
Godfrey is a full-service, integrated business-to-business communications company. The agency offers research, strategic consulting, change communications management, brand management, advertising, public relations, interactive media and e-business solutions, lead management, measurement and the ability to implement cutting-edge technologies.
Source: Godfrey
CONTACT: Steve Graham of Godfrey, +1-717-393-3831, ext. 192, or sgraham@godfrey.com
Web site: http://www.godfrey.com/
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