Gansu Deploys Teleste Advanced Television Solution Powered by Elemental


TURKU, Finland and PORTLAND, Oregon – Shanghai-based OTEC provides system integration for Chinese provincial broadcast network to support 85 local operators from a single video processing platform.



Teleste, a leading provider of video and broadband technologies and services [http://www.teleste.com], and Elemental Technologies, the leading supplier of video solutions for multiscreen content delivery [http://www.elementaltechnologies.com], today announced the deployment of a live digital TV video processing system for Gansu Broadcast and Television Network, Inc. The tightly integrated solution, delivered by Shanghai OTEC Technology Co Ltd., enables the Chinese regional operator to efficiently manage 85 local CATV sub operators and 100 channels from a single system.



Serving a region with approximately 26 million inhabitants, the Gansu Broadcast and Television Network combines best-in-class service, technology and efficiency to provide high-quality cultural programming and integrated information services to viewers. The operator has recently completed an initiative to deploy an advanced digital television network infrastructure in compliance with the Next Generation Broadcasting (NGB) project of the State Administration of Radio, Film and Television (SARFT).



The primary Gansu CATV headend features a Teleste Luminato digital platform for receiving high-definition (HD) satellite content. Designed for live content processing, the Luminato solution is tightly integrated with a Teleste Optimo transcoder powered by Elemental for converting HD content from MPEG-2 to the Advanced Video Coding (AVC/H.264) format. The deployed infrastructure provides video processing of 100 HD and standard-definition (SD) channels for provincial distribution.



Teleste partnered with Shanghai OTEC Technology Co., Ltd in support of the sale of the integrated system to the Gansu Broadcast and Television Network. OTEC is a leading CATV transmission equipment supplier in China. The Teleste Optimo transcoder is a part of Teleste's solution for distributing TV channels and video services on DVB, IPTV and over-the-top television (OTT) networks. Transcoding is powered by Elemental video processing software to provide real-time video and audio encoding for linear pay TV broadcast as well as live streaming to new media platforms.



"We are thrilled to support the world's largest TV audience - China - with the deployment of an integrated video processing platform for the Gansu Broadcast and Television Network and its innovative, cutting-edge digital television infrastructure," said Harri Pietila, VP of Video Service Platforms for Teleste. "With Elemental as our technology partner, we can confidently fulfill our customer's high requirements for product and service quality."



"The Gansu Broadcast and Television Network is a superior example of the innovation and technology leadership fueling tremendous growth in the Chinese television market over the past few years," said Keith Wymbs, VP of Marketing for Elemental. "We are thrilled to help accelerate this expansion through our partnership with Teleste and with the unmatched speed, quality and flexibility of our video processing solutions."



About Teleste

Teleste is an international technology company that develops and offers video and broadband technologies and related services. Our core business is video - image and data processing, transfer and management. Our business is divided into two divisions, which are Video and Broadband Solutions and Network Services. In both areas, we rank among the world's leading companies and technological forerunners. In 2012, Teleste's net sales totaled EUR 194 million, and the company employed more than 1,300 people. Headquartered in Finland, Teleste runs a worldwide network of offices. The company is listed on the NASDAQ OMX Helsinki Ltd. For more information, please visit http://www.teleste.com and follow @telestecorp [https://twitter.com/telestecorp] on Twitter.



About Elemental

Elemental Technologies is the leading supplier of video solutions for multiscreen content delivery. Founded in 2006 and headquartered in Portland, Oregon, the company pioneered the use of graphics processors to power adaptive video streaming over IP networks. Providing unmatched solutions for more than 300 leading media franchises worldwide, Elemental helps pay TV operators, content programmers, film studios and sports broadcasters bring video to any screen, anytime - all at once. The company has offices in the United States, the United Kingdom, Hong Kong, Singapore, Japan, China, Russia and Brazil. To learn more, please visit http://www.elementaltechnologies.com and follow @elementaltech [https://twitter.com/elementaltech] on Twitter.



Teleste Corporation

CONTACT:

Press contacts:

Mirkka Lamppu

Manager, CEM and Communications

Teleste Corporation

Tel +358-40-74-88-719

mirkka.lamppu@teleste.com



Laura Barber

Elemental Technologies

Tel +1-503-703-3638

laurab@elementaltechnologies.com

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