Ema Releases Comprehensive Study On Next-Generation Asset Management Marketplace


BOULDER, Colo., Sept. 12, 2006, Enterprise Management Associates (EMA), the leading independent IT management research and consulting firm, today announced key findings from its recent in-depth study, "Asset Management: From Niche to Keystone in Enterprise Management." The 160+ page research report analyzes the evolving asset management marketplace and provides IT buyers with a clear set of comparisons and guidelines with which to invest in holistic and dynamic asset management strategies. EMA is offering this report for purchase, as well as free access to a number of other Asset Management resources at www.emausa.com

In this report, EMA analysts Dennis Drogseth and Jeff Cotrupe introduce the concept of Next-Generation Asset Management (NGAM)-a gradual convergence of asset management and service management that views services as the end "products" (and hence the "ultimate assets") for any IT organization. They also discuss the far-reaching IT management implications driven by NGAM's intersection with a host of disciplines, including change management, security management and availability management. Finally, Drogseth and Cotrupe profile 26 vendors that offer NGAM solutions including core asset management (ITAM) vendors, as well as asset discovery, demand profiling and chargeback, and telecommunications resource management vendors.

"To change perceptions of IT away from 'cost center' and toward internal provider of business-critical services, enterprise IT organizations must quantifiably demonstrate the quality, performance, costs and value associated with IT services," said Drogseth. "A critical step for enterprise IT professionals is making the transition from viewing assets merely as static items that simply go through lifecycle procurement to retirement to recognizing assets as performing, dynamic entities contributing to IT services."

Key issues addressed in this report include:

o How is asset management evolving and why?
o What are the architectural and design requirements?
o What are the IT process and organizational implications?
o How can different solutions be mapped together to form a holistic strategy?
o What other types of management software investments are critical?

In addition to the research report, EMA is providing a number of no-cost Asset Management resources to help enterprise IT professionals understand the implications of NGAM and plan for the evolution of their Asset Management strategies.

One resource is EMA's new Asset Management Solutions Center, a comprehensive online tool that offers an introduction to NGAM and its key concepts, as well as the ability to search and compare objective profiles of more than 25 NGAM products side-by-side. Access to this valuable resource is free of charge and available now. To register for the Solutions Center, visit: http://itsolutions.emausa.com/register.php?ls=amitscpr0806

EMA's Drogseth and Cotrupe will share highlights from this ground-breaking Next-Generation Asset Management study in a free, one-hour Webinar to be held on Thurs., Sept. 14, 2006, at 1 p.m. EDT. To sign-up for the Webinar, visit: www.emausa.com/ema_lead.php?ls=ngampr0806&bs=ngam0806

About Enterprise Management Associates
Founded in 1996, EMA is the only industry analyst and consulting firm dedicated to issues of IT Management. The firm conducts comprehensive, in-depth research and analysis on current and emerging concepts, issues, trends, strategies and resources. EMA consults with enterprise IT professionals to assess their organization's current IT management infrastructure, skills, efficiency and effectiveness-making recommendations to improve productivity, maximize ROI, improve service quality and align IT operations with business strategy. In addition, the firm's work with vendors and service providers gives it significant influence in the marketplace, reaching nearly 300,000 people each month. For more information, visit www.enterprisemanagement.com # # #

Jordan Peel
Account Executive
Catapult PR-IR
6560 Gunpark Drive, Suite C
Boulder, CO 80301
jpeel@catapultpr-ir.com

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