Dow Corning and Heraeus Offer Joint Presentation at AWA Global Release Liner Industry Conference


MIDLAND, MICHIGAN, USA: At the 2008 Global Release Liner Industry Conference, Dow Corning Corporation and Heraeus Metallhandelsgesellschaft will offer a joint presentation titled Platinum Challenges: Trends and Developments, Wednesday, February 6, at the Hilton Amsterdam Hotel in Amsterdam, The Netherlands.

Dow Corning's Global Release Segment Team Leader Norm Kanar and Heraeus' Head of Marketing and Sales Wolfgang Wrzesniok-Rossbach will discuss trends in pressure sensitive release markets and how they have influenced recent development activities by market segment and by technology.

"Platinum is an important component in silicone release systems," Kanar said. "Although the cost of platinum metal continues to increase, efforts within the release liner value chain are minimizing the consequences. One example is
Syl-Off® Advantage Series from Dow Corning. As the only group of low-platinum, solventless silicone release products, the Advantage Series enhances line speed and improves coating performance, while reducing platinum usage to 35 ppm or lower, with robust operation on high-speed coaters."

The presentation will include an overview of the silicone release market fundamentals that are driving the historic rise in the price for platinum metal and the effect on release coating costs. Kanar and Wrzesniok-Rossbach will also discuss new approaches to low platinum, potential trade-offs, and purchasing options, as well as the future of platinum metal.

Dow Corning offers a comprehensive selection of innovative silicon-based adhesives, release coatings and crosslinkers. In addition to materials, the company provides supportive services and solutions tailored to the specific business needs of the pressure sensitive industry. To learn more about all of Dow Corning's solutions, go to www.dowcorning.com/psi.

The AWA Global Release Liner Industry Conference will take place on February 6-8, 2008, in Amsterdam, and will feature a comprehensive program of papers and presentations provided by leading experts from both inside and outside the release liner industry. The conference program will cover a broad range of topics including market analysis, technological trends, merger and acquisition trends, and the latest industry updates. For more information, visit www.awa-bv.com.

About the Presenters

Norm Kanar is the global release segment team leader and Americas area marketing manager for pressure sensitive adhesives within Dow Corning Corporation's Paper & Process Industries group. In his 12 years with the company, he has also served in Process Engineering and held manufacturing roles within Dow Corning's Specialty Chemicals Business. He is a member of the American Institute of Chemical Engineers and has a bachelor's degree in Chemical Engineering from Michigan State University and a Master of Business Administration degree from the University of Michigan.

Wolfgang Wrzesniok-Rossbach is the head of marketing and sales for Heraeus Metallhandelsgesellschaft mbH, a precious metal trading and technology company. He is responsible for the client relationship management and research activities. Previously, Wrzesniok-Rossbach was a director for Dresdner Bank AG and its investment banking division, Dresdner Kleinwort Wasserstein.

About Dow Corning

Dow Corning (www.dowcorning.com) provides performance-enhancing solutions to serve the diverse needs of more than 25,000 customers worldwide. A global leader in silicon-based technology and innovation, offering more than 7,000 products and services, Dow Corning is equally owned by The Dow Chemical Company and Corning, Incorporated. More than half of Dow Corning's annual sales are outside the United States.

For editorial assistance, Contact:
Nancy Collins
AGP & Associates
+1 989 839 5800
collins@agp-inc.com

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