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DisplayLink and ROHM Demonstrate USB Power Delivery Solutions at CES 2014

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DisplayLink Corp.
480 South California Ave
Palo Alto, CA, 94306

Press release date: January 7, 2014

PALO ALTO, Calif. and KYOTO, Japan - DisplayLink®, the leading provider of USB Graphics technology and ROHM Semiconductor, (TSE: 6963), today announced they will demonstrate USB power delivery solutions at CES integrating the industry leading ROHM BD-92101 USB power delivery chipset combined with USB Graphics and docking chipset solutions from DisplayLink in products at CES 2014.

Notebooks, tablets, and peripherals such as hard disk drives, cameras, and more recently displays have derived power over USB 2.0 and 3.0 interfaces enabling simple connections for power and data eliminating the need for large cumbersome travel adapters. Mobile phones are now almost exclusively USB for charging and data transfer.  These products are limited to relatively low power levels. Now, the industry standard USB Power Delivery specification takes USB power to the next level, speeding the charging time of mobile devices and enabling the market to develop new products. ROHM has developed chipsets to enable power over USB (USB Power Delivery) for notebooks, tablets, phones, monitors and peripherals such as docking stations delivering  up to 100 Watts, 10 times the power of existing power solutions, while enabling USB3 SuperSpeed data over the same cable.

"DisplayLink has long been a supporter of USB Power Delivery" said John Cummins, Vice President Sales and Marketing for DisplayLink, "We are keen to move the USB docking to a single cable user experience and believe that combining power and data up to 100W along with DisplayLink's integrated docking chipset and compression technologies provides value and simplicity for small business to large enterprise users. ROHM is leading the charge with USB Power Delivery and DisplayLink is proud to be demonstrating products that integrate the ROHM BD-92101 USB-PD Controller at CES 2014".

"DisplayLink's Graphics and USB docking solutions made them an obvious partner to demonstrate with at CES," said Mark Aaldering, Sr. Director of Marketing at ROHM. "The value that combining our offerings into a single cable docking solution demonstrates is compelling. Their growth in docking stations and monitor docking solutions has been impressive and adding USB Power Delivery to this growing array of solutions provides a real solution to integrating mobile devices on the desktop."

The new ROHM BD-92101 USB-PD Controller chipset from ROHM is the first integrated solution to implement the USB Power Delivery specification. With up to 10 times the power of legacy solutions, it will deliver faster charging of mobile devices such as notebooks, tablets and phones while extending the breadth of peripherals that can be used over USB with a single cable. Products utilizing the ROHM USB power delivery chipset will be available to users beginning in the second half of 2014.

For more information visit DisplayLink at CES 2014 or visit the DisplayLink website.

About DisplayLink -- Plug and Display Solutions 
DisplayLink® ( develops hardware and software solutions to enable easy connectivity between monitors and computing devices over standard interfaces such as USB, Ethernet, and wireless networks.  DisplayLink's technology increases productivity and ease-of-use in the multi-display workspace and is deployed to millions of users through globally branded PC products including universal docking stations, monitors, projectors, zero client systems and display adapters.

For more information and product details, visit the DisplayLink Shop and follow DisplayLink on Facebook, LinkedIn, YouTube and Twitter.

About ROHM Semiconductor 
ROHM Semiconductor ( is an industry leader in system LSI, discrete components and module products. ROHM's proprietary production system, which includes some of the most advanced automation technology, is a major factor in keeping it at the forefront of the electronic component manufacturing industry. In addition to its development of electronic components, ROHM has also developed its own production system so that it can focus on specific aspects of customized product development. ROHM employs highly skilled engineers with expertise in all aspects of design, development and production. This allows ROHM the flexibility to take on a wide range of applications and projects and the capability to serve valuable clients in the automotive, telecommunication and computer sectors, as well as consumer OEMs.

DisplayLink and the DisplayLink logo are trademarks or registered trademarks of DisplayLink Corporation in the US or other countries. All rights reserved.


Contact: DisplayLink Media Contact: Andy Davis, +886 988 584000,; ROHM Media Contact: Jayme Pontious, +81 408 720 1900,

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