Desso Scoops High Profile Mixology14 Award for Pioneering Light Transmissive Carpet Developed in Collaboration with Philips
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Press release date: July 1, 2014
WAALWIJK, The Netherlands -
The highly sought Mix Interior's Product of the Year Award has been presented to Desso at this year's Mixology Awards for its pioneering light transmissive carpet. Held in London on 26th June, the prestigious Mixology14 ceremony was attended by 1000 Industry insiders across the commercial interiors' sector.
This year's awards attracted a record number of entries and the Mixology14 team described the Product of the Year category as one of the most challenging with a host of strong contenders.
Desso developed the revolutionary light transmissive carpet in partnership with Philips Lighting towards the end of 2013, with the official unveiling of the product taking place during this year's Clerkenwell Design Week. An industry first, the patented flooring solution combines LED lighting with light transmissive carpet.
The overriding goal of the carpet innovation is to fundamentally transform how people interact with a space. It turns the flooring into a dynamic canvas with endless applications engaging directly with our senses and natural inclination to seek out light.
David Nicholls, Sales and Marketing Director for Desso in the UK & Republic of Ireland, said: "This is a key award for Desso and we know it's a particularly challenging category to win so we are thrilled with the result and the recognition from our peers across the industry."
He added: "The Desso/Philips light transmissive carpet has been borne from a desire to create innovative interior design installations that contribute to people's health and wellbeing delivering meaningful solutions that matter to businesses and organisations. The Mixology Product of the Year award is a fantastic endorsement of what we are trying to achieve and we are delighted with the result."
Ed Huibers, Marketing and Sales Director, at Philips Lighting commented: "Through our partnership with Desso we've been able to push the boundaries and produce a product with enormous potential. The light transmissive carpet offers countless benefits to businesses, the technology takes advantage of the tendency to be guided by the floor when moving through a space and can be used to provide directional information, the latest business news or safety exits."
"It can also display videos, infographics, logos, be used to share and celebrate an occasion, highlight an important guest - or simply inform visitors of the current waiting time. Creativity and imagination are the only limitations to its application."
Desso is a global carpets, carpet tiles and sport pitches company, active in more than 100 countries. Desso products are supplied to corporate offices, education, healthcare, government, homes and also hotels, cruise liners and airlines.
It also produces world leading sports surfaces such as the DESSO GrassMasterŽ, which has been installed at the home grounds of premier football sides and at the football 'temple' Wembley.
Today, most people spend on average 90% of their time indoors which has led to the company's vision: 'How to make the floor work for our health and wellbeing.'
Our mission is to ensure that we develop unique products that deliver a much improved indoor environment that maximises people's health and wellbeing and ultimately their performance. This is driven by our innovation programme based on the three pillars of Creativity, Functionality and Cradle to CradleŽ design.
For more information please visit: www.desso.com
Contact: For more information, interview requests and photos in high resolution, which can be used free of copyright and are suitable for publication, please contact: DESSO BV, Anette Timmer, Tel: +31-416-684-100
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