DataLase Appoints New European Sales Manager |
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Datalase Inc
Unit 3,Wheldon Rd, Widnes
Cheshire, WA8 8FW
United Kingdom
Press release date: October 29, 2007
(October 29, 2007) DataLase, originator of the award winning DataLase® process, announces the appointment of Olaf Jepsen as its new European Sales Manager. In his new role, Olaf will be in charge of promoting the revolutionary DataLase laser imaging solutions throughout mainland Europe.
As the new European Sales Manager, Olaf will focus on establishing credibility for the DataLase products through effective communication with current and prospective customers in order to optimize the company's market share and help achieve its strategic objectives. Olaf will also be responsible for achieving successful market penetration of DataLase's existing product range as well as initiate targeted introductions of new products.
Olaf brings to DataLase a depth of knowledge of the European laser industry; with over 20 years' experience in managerial sales positions for companies such as 4G Systems GmbH and Altec GmbH. He has a proven track record of quickly building a strong relationship with customers, achieving significant business deals and addressing problems before they occur. Olaf is a highly experienced individual having worked in multi-national environments, in addition to training and managing people from various technical and cultural backgrounds.
DataLase works with many of the world's leading printing and packaging, pharmaceutical, and FMCG (Fast Moving Consumer Goods) companies to provide a wide range of innovative mass customization solutions across a diverse range of sectors including product identification and anti-counterfeiting. The innovative DataLase process uses a laser reactive coating, which undergoes a color change reaction from white to black when imaged with a low powered laser system.
Steve Kelly, CEO of DataLase, comments, "With his wealth of managerial and sales skills, we are confident that Olaf will fit perfectly into the DataLase team, further increasing sales across Europe. Olaf's proven enthusiasm and competency will strongly motivate our European sales team and realize our vision to be widely known for innovative, high quality products."
More information about the award-winning DataLase® process is available at www.datalase.com or by e-mail at usainfo@datalase.com (for USA) and info@datalase.com (for all other enquiries).
Background to DataLase: DataLase, the originator of the award-winning DataLase® process, is a fast growing technology company, providing patented, innovative laser marking solutions across a diverse range of sectors. With its headquarters in Widnes, UK, DataLase also has a significant US operation based in Atlanta, Georgia. The patented DataLase® process is suitable for applications including product identification and anti-counterfeiting. The company's product range incorporates specialist solutions for primary and secondary packaging, as well as alternatives to print-and-apply labels. DataLase is also developing applications such as direct tablet and food marking as well as full color printing for the future.
Head Office: DataLase, Unit 3, Wheldon Road, Widnes, Cheshire WA8 8FW US Office: DataLase Inc., 30 Technology Parkway South, Suite 300, Norcross, GA 30092
For further press information please contact: Laura Browne, The Scott Partnership, 1, Whiteside, Station Road, Holmes Chapel, Cheshire, CW4 8AA United Kingdom Tel: + 44 1477 539539 Fax: +44 1477 539540 mail to:datalase@scottpr.com
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