BASF's Styrenics Business Announces Changes to Its Distribution Channel


FLORHAM PARK, NJ, June 1, 2009 - BASF Corporation announced that effective June 1, 2009, it will have three distributors for its Styrenics business:

Entec/Ravago Group, M. Holland Company, and Amco Plastic Materials.

Customers have the opportunity to purchase BASF's products; Luran® S ASA, Styrolux® SBC, Terluran® ABS, Luran® SAN copolymers, Terlux® MABS, and Terblend® N ABS/PA blend from these three national authorized and licensed distributors. Distribution customers with questions about receiving BASF's material should contact BASF's Styrenics Customer Service at 1-800-922-0380.

Ashland Distribution will no longer be a distributor of BASF's Styrenics product portfolio effective June 1, 2009.

BASF values their distribution partners to provide expertise and speed to a broad range of customers. "A core objective of BASF is to help our customers be more successful," said Larry Berkowski, North America Group Vice President, Styrenics, at BASF. "As a leader in Styrenic polymers and copolymers, BASF offers multiple channels to market to best fit our customers' needs."

"BASF is a strategic supply partner to Entec Polymers and we remain committed to both protecting and growing their brands - whether it be through classic distribution of standard BASF products or specialties produced under license at our manufacturing operation, said Mark Gibbons, Business Director of ETP's at Entec Polymers. "As part of the Ravago Group, Entec Polymers represents BASF materials within North America and our affiliate company Ultrapolymers distributes BASF brands throughout Europe." "The Distribution channel management program built by BASF is a coherent framework uniting marketing and sales efforts in a collaborative learning environment to best serve our customers," said Ed Holland, President and CEO, M. Holland Company. M. Holland was named a BASF distributor in August 2008.

"Amco is the most tenured distributor for BASF Styrenics in North America, and is proud to continue representing and growing such a strong product portfolio," said Gary Metzger, President of Amco Plastics Materials. "BASF Styrenics products' continue to set the highest standards in both their quality and consistency from medical to automotive markets."

For more information contact:

Kathy Dennis

BASF Corporation

Tel: (973) 245-6288

E-mail: Kathy.dennis@basf.com

BASF - The Chemical Company. We don't make a lot of the products you buy.

We make a lot of the products you buy better.®

BASF Corporation, headquartered in Florham Park, New Jersey, is the North American affiliate of BASF SE, Ludwigshafen, Germany. BASF has more than 15,000 employees in North America, and had sales of approximately $17.5 billion in 2008. For more information about BASF's North American operations, or to sign up to receive news releases by e-mail, visit www.basf.com/usa.

BASF is the world's leading chemical company: The Chemical Company. Its portfolio ranges from chemicals, plastics and performance products to agricultural products, fine chemicals, as well as oil and gas. As a reliable partner, BASF helps its customers in virtually all industries to be more successful. With its high-value products and intelligent solutions, BASF plays an important role in finding answers to global challenges, such as climate protection, energy efficiency, nutrition and mobility. BASF has approximately 97,000 employees and posted sales of more than 62 billion in 2008. BASF shares are traded on the stock exchanges in Frankfurt (BAS), London (BFA) and Zurich (AN). Further information on BASF is available on the Internet at www.basf.com.

About Amco Plastics

Amco Plastic Materials Inc. was founded in 1955 with a philosophy based on helping customers find solutions to problems and a commitment to continuous improvement and service. From that philosophy Amco has continued to grow and add diverse services and product offerings unlike any plastics supplier in the industry. Amco understands that speed is essential in today's competitive market place.

About Entec Polymers LLC

Since 1985 Entec Polymers of Orlando, FL has been distributing plastic materials throughout North America. Now a member of the Ravago Group of companies, its mission is to provide a superior distribution, resale, compounding and recycling service for plastic and elastomeric raw materials, based on quality of service to our customers, which is reliable and technically proficient and to conduct this business ethically in a spirit of partnership with our suppliers and stewardship with our staff.

About M. Holland Company

The M. Holland Company founded in 1950, as a privately held distributor of thermoplastics resins to the North American Market place, located in Northbrook, Illinois. The M Holland Company focuses on being the most important and trusted total value partner to our customers and suppliers by providing flexible, broad based, fairly priced Plastic Resin solutions.

All Topics