BASF Turf & Ornamentals Adds Four to Team |
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BASF Corp.
1609 Biddle Ave.
Wyandotte, MI, 48192
USA
Press release date: April 13, 2009
RESEARCH TRIANGLE PARK, NC, April 13, 2009 - BASF Turf & Ornamentals announced it has added four new employees to its team effective immediately. Appointed are Product Manager, Missi Koenig, Sales Specialists, David Schell, and Brian McCaffrey, and Senior Sales Specialist David Maubach.
"The added benefit of the Whitmire Micro-Gen acquisition is the addition of impressive talent to an already strong team of professionals," said Dr. Toni Bucci, BASF Turf & Ornamentals Business Manager. "We're also excited to transition David Maubach from another business within BASF to provide even more experience to our sales team."
Koenig joins BASF from the former Whitmire Micro-Gen organization where she was a Product Manager covering specialty markets which included T&O, International and Private Label. In her new role, she will serve as a Product Manager based in St. Louis, MO, to liaise with the Whitmire-line production group, communicate production demand and packaging, work on new development projects, and aid in product/positioning of the acquired Whitmire-line products within the BASF Turf & Ornamental portfolio.
McCaffrey and Schell also come to BASF from Whitmire Micro-Gen. At Whitmire Micro-Gen McCaffrey served as Horticulture National Sales Manager and had account sales responsibilities spanning the mid-south and West Coast. He will be covering South Florida in his new position as Sales Specialist.
Schell served as a Horticulture Regional Technical Specialist at Whitmire Micro-Gen covering the Northeastern and Mid-Atlantic U.S. His territory for BASF Turf & Ornamental will include Pennsylvania and northern New Jersey.
Maubach joins the T&O group from the BASF Pest Control business where he was a Sales Specialist in the Midwest for the past two years. He also spent more than 20 years with the crop protection business at BASF. His new territory for T&O includes Minnesota, Iowa, Missouri, Nebraska, Kansas, Wyoming, Colorado, and North and South Dakota.
As sales specialists McCaffrey, Schell and Maubach will help distributors, golf course superintendents, nursery and greenhouse growers, and lawn care operators select science-based, chemical solutions for growing healthy turf and plants.
For more information about BASF Turf & Ornamentals visit www.betterturf.com and www.betterplants.com or blog about turf at www.basfturftalk.com.
About the Crop Protection Division With sales of 3,137 million in 2007, BASF's Crop Protection division is a leader in crop protection and a strong partner to the farming industry providing well-established and innovative fungicides, insecticides and herbicides. Farmers use these products and services to improve crop yields and crop quality. Other uses include public health, structural/urban pest control, turf and ornamental plants, vegetation management, and forestry.
BASF aims to turn knowledge rapidly into market success. The vision of BASF's Crop Protection division is to be the world's leading innovator, optimizing agricultural production, improving nutrition, and thus enhancing the quality of life for a growing world population. Further information can be found on the web at www.agro.basf.com.
BASF - The Chemical Company. We don't make a lot of the products you buy. We make a lot of the products you buy better.®
BASF Corporation, headquartered in Florham Park, New Jersey, is the North American affiliate of BASF SE, Ludwigshafen, Germany. BASF has more than 15,000 employees in North America, and had sales of approximately $17.5 billion in 2008. For more information about BASF's North American operations, or to sign up to receive news releases by e-mail, visit www.basf.com/usa.
BASF is the world's leading chemical company: The Chemical Company. Its portfolio ranges from chemicals, plastics and performance products to agricultural products, fine chemicals as well as oil and gas. As a reliable partner BASF helps its customers in virtually all industries to be more successful. With its high-value products and intelligent solutions, BASF plays an important role in finding answers to global challenges such as climate protection, energy efficiency, nutrition and mobility. BASF has approximately 97,000 employees and posted sales of more than 62 billion in 2008. BASF shares are traded on the stock exchanges in Frankfurt (BAS), London (BFA) and Zurich (AN). Further information on BASF is available on the Internet at www.basf.com.
For more information contact:
Tom Hill BASF Corporation Tel: (919) 547-2829 E-mail: tom.hill@basf.com
Heather Mueller Padilla Speer Beardsley Tel: (612) 455-1765 E-mail: hmueller@psbpr.com
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