Archetype Corporation Names New Director of West Coast Sales
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BIRMINGHAM, Ala.- December 11, 2006 - Archetype Corporation has announced the appointment of Alva Wright to director of West Coast sales. Wright will manage operations at Archetype's satellite offices in San Diego, Calif.
In this new role, Wright will be responsible for driving sales and marketing efforts in selected vertical markets and expanding the company's existing customer base. He will also be involved in developing strategic partnerships and maximizing co-branding opportunities in order to help solidify market presence and define Archetype's product value and visibility relative to competitors.
"We are pleased to welcome Alva to our executive team," said Jason Cooner, chairman and CEO of Archetype Corporation. "He has demonstrated success in developing marketing and sales programs for the satellite communications industry and we are confident that his experience will be a great asset to our company as we work to develop new product initiatives and expand into both domestic and global markets."
"I am pleased to have the opportunity to work with such a pioneering team of professionals," said Wright. "Archetype Corporation is an innovative company that is quickly establishing an impressive reputation within the industry and I'm excited to help bring us to the next level."
Prior to joining Archetype, Wright was an executive account manager for Quake Global, Inc., a manufacturer and distributor of Orbcomm, Iridium and Inmarsat D+ satellite communication systems. He also served as director of marketing and sales at Quality Software Associates in Carlsbad, Calif. Wright holds a Bachelor of Arts degree in psychology from UCLA and an associate degree in biology.
For sales inquiries, contact the Archetype West Coast offices at +1 (858) 225-7133 or PO Box 461011 Escondido, CA 92046.
About Archetype
Archetype, Inc. is a privately held corporation based in Birmingham, Ala. Founded in 2002, the company has established a position as the leading developer of GSM-based, Web-enabled GPS trackingsolutions for applications such as homeland security, logistics, enterprise resource planning and supply chain management.
Press Contacts:
Jason Cooner
Archetype, Inc.
+1 (205) 443-6550
jcooner@archetypecorp.com
www.archetypecorp.com
Mary Swetits
Rhodes Communications
+1 (757) 451-0602
mswetits@rhodescomm.com
www.rhodescommunications.com
