ALA offers discount program for LabAutomation2009.

Press Release Summary:



To diminish financial impact of rising travel costs on individuals interested in participating in organization's annual conference and exhibition, ALA is offering "Take Off With ALA" program. Discount will take $200 off airfare for first 500 airline tickets purchased by full-conference paid registrants, and applies to any airline available through LabAutomation2009 Travel Desk. LabAutomation2009 is scheduled for Jan 24-28 at Palms Springs Convention Center.



Original Press Release:



"Take Off With ALA" This January to Palm Springs, CA for LabAutomation2009



Innovative Collaboration Designed to Maintain Momentum and Success of the Annual Conference and Exhibition Despite Difficult Economic Times

CHICAGO - The Association for Laboratory Automation (ALA), a multi-disciplinary, non-profit scientific society serving diverse industries and technology sectors, announces a new mission-centric program intended to diminish the financial impact of rising travel costs on individuals interested in participating in the organization's annual conference and exhibition, LabAutomation2009, January 24-28, Palm Springs, CA, USA.

The unprecedented "Take Off With ALA" discount program provides $200 off airfare for the first 500 airline tickets purchased by full-conference paid registrants for the LabAutomation2009 conference and exhibition. This discount applies to any airline available through the LabAutomation2009 Travel Desk. ALA guidelines, policies and disclaimers apply. Visit labautomation.org for complete details.

This program is supported by the Palm Springs Desert Resort Communities Convention & Visitors Authority (PSDRCCVA) and LabAutomation2009 Exhibitors: Velocity11, an Agilent Technologies Company; Caliper Life Sciences; PerkinElmer; Symyx Technologies, Inc.; and Thermo Scientific.

"Our first priority is to ensure that our conference is accessible to those desiring to learn about the science of laboratory automation," said ALA President James Sterling, Ph.D., Keck Graduate Institute of Applied Life Sciences, Claremont, CA.

ALA has taken a two-step approach to understand and act in accordance with the current economic climate. "Once we assembled our world-class educational program and renowned exhibition, we researched and analyzed all pricing points," said Sterling. "I believe we have successfully addressed the critical aspects impacting the decision to attend LabAutomation2009 by providing for an outstanding program, discounted registration fees, reasonable and varied hotel accommodations, and air travel discounts.

"Even though economic uncertainties are putting pressures on budgets for such things as continuing education and travel, the need to learn and keep pace with the emerging technologies and new ideas remains constant," said Sterling. "We have undertaken a proactive initiative that shows ALA's ingenuity as a leader among non-profit scientific organizations, and it illustrates how collaboration with our partners is mission-critical to the long-term success."

The City of Palm Springs, CA, agrees. "We are pleased that this joint effort of the CVA and ALA, together with Palm Springs Convention Center and the Hotels of Palm Springs, has worked to benefit conference attendance in these economic times," said CVA Senior Vice President of Marketing Rob Enriquez. "Year after year, our community has welcomed the ALA conference to Palm Springs, which in turn has continued to fill our hotels, restaurants, and shops. We look forward to sustaining this momentum over the coming years, at least through 2013."

LabAutomation2009, January 24-28, Palms Springs Convention Center, Palm Springs, CA, USA is a five-day event bringing together laboratory automation scientists, academicians, engineers, business leaders and students from around the globe in conjunction with the world's largest exhibition of laboratory technologies. LabAutomation2009 annually hosts approximately 5,000 individuals from more than 40 countries, and showcases over 250 multi-national companies in its growing exhibition.

For more information about ALA, LabAutomation2009 or the "Take Off With ALA" flight discount program, visit www.labautomation.org or call +1.630.208.6830, 1.888.733.1ALA (1252).

The Association for Laboratory Automation (ALA) is a worldwide organization representing leaders in all aspects of laboratory automation. ALA seeks to provide a greater understanding of the importance and value of automation technologies in laboratory settings, to advance science and promote education related to laboratory automation by encouraging the study, advancing the science and improving the practice of laboratory automation.

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