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High-Performance Pigments from LANXESS for the Anti-Corrosion Coating on the Parisian Landmark

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Lanxess - Technical Rubber Products

Release date: June 10, 2009

Leverkusen - The Eiffel Tower is getting a new look for its 120th birthday. The monument, which was constructed for the 1889 World's Fair and was originally intended to remain in place for only 20 years, is repainted every seven years. Bayferrox pigments from the specialty chemicals group LANXESS AG provide the color for the Paris trademark's high-grade anticorrosion coating. The iron oxides offer maximum light and weather stability, high tinting strength and chemical resistance in addition to outstanding hiding power. To say nothing of a great price-to-performance ratio.

The order to paint the 324-meter-high, 7,300-ton steel structure every seven years is part of the legacy of the tower's builder, Gustave Eiffel. 25 painters use 1,500 brushes and rollers to apply 60 tons of anticorrosion coating over an 18-month renovation period. The new look for the 250,000 square meters of steel costs roughly EUR four million. The painting work is scheduled for completion in fall 2010.

The painters working for Stelma, the Greek company that won the contract for the project, are applying the anticorrosion system based on urethanized alkyd resin in two coats. Just like seven years ago, the Sandefjord, Norway-based coatings formulator Jotun is supplying the Mammut RQ system, which comprises a primer and a topcoat. "We are honored that our coating materials have been selected to protect this unique feat of engineering," said Jean-Francois Ferrer, General Manager of Jotun France SAS.

Weather and other environmental factors erode the coating, thus the need for regular repainting. Only around ten of the 60 tons applied to the steel structure every seven years remain. There are currently 18 layer of paint on the Eiffel Tower. The colors range from the 'Venetian Red' of the original coating through yellows to today's Eiffel Tower Brown. "The tower has been the same color since 1968," says Jean-Bernard Bros, President of SETE (Socit d Exploitation de la Tour Eiffel), the company that operates the tower, and artists, photographers and all those who love the Eiffel Tower agree that it is the tower's best color. The understated shade, which harmonizes with the rooftops and monuments of Paris, is a blend of three different brown grades from the Bayferrox range of iron oxides. The premium pigments can be easily intermixed and are distinguished by their high quality and simple and environmentally compatible processing. According to Dr. Volker Schneider, Head of Competence Center Paint in the Business Unit Inorganic Pigments at LANXESS, "The decisive advantages of our high-performance products are the tight tolerances with respect to shade and tinting strength. This makes color reproduction when formulating paints and coatings faster, easier and more reliable; in many cases there is no need for shading work."

Detailed information about the use of LANXESS pigments in paints and coatings is available on the website www.bayferrox.de.

The Inorganic Pigments business unit belongs to the LANXESS Performance Chemicals segment, which achieved total sales in fiscal 2008 of EUR 1,930 million.

LANXESS is a leading specialty chemicals company with sales of EUR 6.58 billion in 2008 and currently around 14,600 employees in 23 countries. The company is represented at 44 production sites worldwide. The core business of LANXESS is the development, manufacturing and marketing of plastics, rubber, intermediates and specialty chemicals.

100 years of synthetic rubber ¨C interesting information about the anniversary and the numerous areas of application can be found at www.worldrubberday.com.

You can find further information concerning LANXESS chemistry in our WebMagazine at http://webmagazin.lanxess.com.

All LANXESS news releases and accompanying photo, video and audio material can be found at http://press.lanxess.com.

Contact
Ilona Bolz
Spokesperson Trade and Technical Press
Tel.: +49 214 30 61684
Fax.: +49 214 30 44865
ilona.bolz@lanxess.com
Company Information:
Name: Lanxess - Technical Rubber Products
Address: 111 RIDC Park West Dr.
City: Pittsburgh
State: PA
ZIP: 15275
Country: USA
Phone: 412-809-4765
FAX: 412-809-4750
http://techcenter.lanxess.com/trp/americas/en/home/

More New Product News from this company:
Soft Acrylic Base Coat Resins suit leather applications.
Rubber Grade contains low volatility plasticizer.
Soft Printing Roll Covers are offered with HNBR option.

Other News from this company:
LANXESS Manager Juergen Gunther to Head DKG
LANXESS Kicks off New R&D Collaboration for Rubber
Hydrogenated Nitrile Rubber Now as Robust as Fluoroelastomers
LANXESS and Hankook Tire Sign Long-Term Butyl Rubber Supply Agreement
LANXESS: Production in Singapore to Start in 2014
Safe Ingredients for Improved Rubber Formulations
Synthetic Rubbers Help Harness Geothermal Power
LANXESS Attends International Rubber Conference 2009, Stand 12/203, Hall 12
LANXESS Corporation Names Hector Diaz-Stringel New President and General Manager for Rhein Chemie Corporation
LANXESS Corporation Site Accepted Into OSHA's Voluntary Protection Program
LANXESS Earns EPA Registrations for Bronopol Product Line
LANXESS Corporation Showcasing Product Benefits During Two Presentations at ACS's Rubber Mini Expo in Louisville, October 14-16
LANXESS Corporation to Present at Hose Manufacturers' Conference in Cleveland, August 19-20
LANXESS Opens Rubber Research Center in Qingdao
LANXESS Corporation Provides HNBR Alternative for Biodiesel Fuels and High Performance Engines
LANXESS Corporation Provides HNBR Alternative for Oil Field Pumping and Drilling
LANXESS Corp. Announces Restructuring of LANXESS Inc. Sarnia Site to Maintain Competitive Leadership in Global Rubber Industry
THERBANŽ HNBR: Fulfilling the Requirements of Demanding Automotive and Heavy Duty Vehicle Applications
LANXESS Corporation Introduces Better Uses for HNBR Polymers




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