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Lead Detectors
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Press Release

IDenta Corp

Release date: December 3, 2007

International Substance Detection Firm IDenta to Release New Lead Test Kit - Rash of Toy Incidents Leads Company to Enter New Marketplace

JERUSALEM, Israel, December 3 - IDenta Corp. (OTC: IDTA.PK - News) announced today that it is in the final stages of releasing a new test kit that will detect the presence of lead in a wide variety of products including children's toys. The recent outbreak of lead contamination in products produced in China prompted the company to develop the new product line. As yet unnamed, the new IDenta lead detector will be targeted for sale to both the consumer marketplace as well as companies with products produced overseas.

"Lead contamination has unfortunately re-emerged as a serious threat to consumers world-wide, especially innocent children," declared Yaacov Shoham IDTA CEO. "There are hundreds of U.S. companies using overseas contract manufacturing that now must implement new detection procedures to protect them from product liability. We are developing this product to help these companies and the thousands of consumers that are concerned about the safety of overseas produced products, like toys, that are not up to U.S. product safety codes and standards."

The new lead test kit will be composed of two ampoules filled with special testing liquids and a special testing paper. It will be very easy to use for consumers as well as for industrial and commercial uses. The new product will meet the same stringent product standards of IDenta products and is expected to yield no false positives or false negatives. Each kit will contain 10 tests which will have an extended shelf life. Pricing for each kit is expected to be less than $15.00

U.S. companies interested in selling the new product or interested in receiving samples of the new IDenta Lead tester should email Mr. Shoham directly at fpi@drugsdetector.com

About Lead Poisoning

Lead is a highly toxic substance, exposure to which can produce a wide range of adverse health effects. Both adults and children can suffer from the effects of lead poisoning but young children under the age of six are especially vulnerable to lead's harmful health effects, because their brains and central nervous system are still being formed. Low levels of exposure to lead can result in reduced IQ, learning disabilities, attention deficit disorders, behavioral problems, stunted growth, impaired hearing, and kidney damage. At high levels of exposure, a child may become mentally retarded, fall into a coma, and even die from lead poisoning. Lead poisoning has also been associated with juvenile delinquency and criminal behavior. Exposure to lead is estimated by measuring levels of lead in the blood (in micrograms of lead per deciliter of blood). The US Centers for Disease Control and Prevention (CDC) has set a "level of concern" for children at 10 micrograms per deciliter.

About IDenta

Since 2003, IDenta Corporation has become recognized as a world-wide leader in the development of proprietary on-site drug and explosive detection kits. IDenta develops, manufactures and distributes products for the both professional and civilian markets which consistently pass the highest qualifications and testing procedures of law enforcement and security agencies around the world. Information concerning IDenta's entire product line may be found at www.IDenta.biz.

Source: IDenta Corp.

Company Information:
Name: IDenta Corp
Address: 5 Kiriat Hamada St., The Luz Bldg., Har Hotzvim
City: Jerusalem
ZIP: 91450
Country: Israel
Phone: +972-8-9716874
FAX: +972-8-9716875
http://www.identa.biz

More New Product News from this company:
Sep 13, 2006 - Detectors identify full range of explosives.

Other News from this company:
Feb 12, 2007 - International Substance Detection Firm IDenta Enters Partnership With Jant Pharmacal
Sep 25, 2006 - IDenta Names New Product Line -First Orders for IDenta ALERT Explosive Detectors Come from US and France
Aug 22, 2006 - International Substance Detection Firm IDenta Begins Marketing Five New Explosive Detection Products - Updates Website to Include Product Details

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