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Press Release

Prysmian Cables & Systems

Release date: October 2, 2007

Prysmian Signs New Telecom Cables Supply Agreement with Telstra

Milan, 2 October 2007 - Prysmian Cables & Systems, a leading player in the cable industry, today announced a three year agreement to continue the supply of both, fibre optic and metallic communication cables to Telstra, the largest telecommunications service provider in Australia. The contract, based on a pre-existing agreement, has been secured by Prysmian Telecom Cables and Systems Australia Pty Limited.

Prysmian successfully completed a global tender process for this supply contract, the largest of its kind in Oceania, demonstrating competitiveness in price, product innovation and supply capabilities to maintain its long term commercial partnership with Telstra. Prysmian has been the only contracted supplier of communications cable, since 1998, when the company operated as Pirelli Telecom Cables and Systems Australia Pty Limited.

Prysmian's Chief Executive Officer in Australia, Mr Paul Atkinson, believes that the agreement will assist in ensuring Telstra's competitiveness as the country's number one carrier, due to the effective product and service evolution programs that have been implemented by Prysmian. "In order to guarantee that Prysmian can adequately service Telstra's increasing cable requirements under all circumstances, we plan to double the capacity of our Dee Why manufacturing facility in New South Wales. This investment will afford us the highest levels of service irrespective of Telstra's level of demand," Mr Atkinson said.

In acknowledging Prysmian's award of a further contractual term, Telstra's Executive Director of Procurement, Mr Ian Wheatley, said that Telstra looked forward to further developing its commercial partnership with Prysmian. "We are confident that Prysmian is ideally placed to meet Telstra's demands for quality, cycle time improvements and ongoing focus on costs to give us a surety of supply. This contract is further evidence that Telstra is ready, willing and able to roll out high-speed broadband to Australian homes and businesses, should the regulatory hurdles be removed. We have a plan and we have the contracts in place to execute it."

The investment in the increased manufacturing capacity at Dee Why, to be completed by early next year, provides Prysmian with the opportunity to offer greater flexibility of supply and to develop supply chain efficiencies for Telstra.

Furthermore, the Director of Prysmian's global telecom cable and optical fibre business, Mr Giovanni B Scotti stated: "Prysmian's intention to invest locally in the manufacture of telecommunication cable demonstrates our Company's commitment to Australia and our belief that the ongoing relationship with Telstra will continue to contribute to future company growth and success."

Prysmian is the only company in Australian and New Zealand producing a full range of communication cables and associated connectivity systems including optical fibre, Sirocco Blown Fibre systems, FTTP (Fibre to the Premises) solutions, metallic and premises/data cables.

PRYSMIAN

A leading player in the industry of high-technology cables and systems for energy and telecommunication, the Prysmian Group is a truly global company with sales exceeding 5 billion euro in 2006 and a strong position in higher-added value market segments. With its two businesses, Energy Cables & Systems (submarine and underground cables for power transmission and distribution, for industrial applications and for the distribution of electricity to residential and commercial buildings) and Telecom Cables & Systems (optical cables and fibres and copper cables for video, data and voice transmission), Prysmian boasts a global presence with subsidiaries in 35 countries, 55 plants in 21 countries, 7 Research & Development Centres in Europe, USA and South America, and over 12,000 employees. Specialising in the development of products and systems designed to meet clients' specific requirements, Prysmian's key strengths include: a focus on Research & Development, the capacity to innovative on products and production processes, and the use of advanced proprietary technologies. Prysmian is listed on the Milan Stock Exchange Blue Chip index.

For further information:

Communication Department Lorenzo Caruso - Communication Director Ph. +39 02 6449.1 email : lorenzo.caruso@prysmian.com Claudia Perotto, Ph. +39 02 6449.1 email: claudia.perotto@prysmian.com

Marketing Department Richard Thomas - Marketing Director Ph. +39 02 6449.1 Email: richard.thomas@prysmian.com


Company Information:
Name: Prysmian Cables & Systems
Address: 700 Industrial Dr.
City: Lexington
State: SC
ZIP: 29072
Country: USA
Phone: 803-951-4800
http://www.prysmian.com

More New Product News from this company:
Dec 14, 2007 - Optical Cable System facilitates fiber access to buildings.
Feb 26, 2007 - Optical Fiber handles extreme degrees of bending.

Other News from this company:
May 13, 2008 - Prysmian Announces CasaLight(TM) Plus - An Enhanced Performance Bend Insensitive Optical Fibre
Feb 14, 2008 - Prysmian Wins 35 Million Euro Telecom Cable Contract in Libya
Feb 11, 2008 - Prysmian Awarded High Voltage Cables Supply Contract by Emirates Aluminum Company Worth over 23 Million Euro
Jan 29, 2008 - Prysmian Leads the Way with FTTH in Germany
Aug 29, 2007 - Prysmian Telecom Takes to the Road in Major European FTTH Tour
Jun 18, 2007 - Prysmian Announces the Launch of Innovative Optical Cable for FTTH
Mar 12, 2007 - Prysmian Taking FTTH to CEBIT

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