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Press Release

SugarCRM Inc.

Release date: September 25, 2007

SugarCRM Begins Global CRM Acceleration World Tour

Across Three Continents, CRM Buyers Engage with Industry Experts to Optimize CRM Strategies

iEnterprises, Research in Motion, RedPill, CareBrains and RedHat Sponsor Interactive Events In Miami, London, Stockholm, Tokyo and Chicago

CUPERTINO, Calif., Sept. 25 / -- SugarCRM, the world's leading provider of commercial open source customer relationship management (CRM) software, today announced new dates and locations around the world for the CRM Acceleration Summit Series. The Series brings together CRM thought leaders, SugarCRM executives, partners and prospects to explore and share CRM best practices.

The CRM Acceleration Summit is designed for business decision makers and CRM leaders within organizations. Each session has an interactive format covering topics such as CRM deployment strategies, best practices for sales management, marketing automation, customer service programs, user adoption techniques and change management.

"CRM Acceleration is the fastest path for buyers and partners to understand how to build more profitable relationships with customers. In partnership with SugarCRM, our sponsors bring a unique perspective on how to deliver value to SugarCRM customers," said John Roberts, chairman and CEO of SugarCRM.

Research in Motion (RIM) and iEnterprises are worldwide sponsors of the upcoming series of CRM Acceleration Summits. The combined RIM and iEnterprises solution provides SugarCRM customers with mobile access to CRM data on Blackberry devices, maximizing their investment in both SugarCRM and their wireless devices.

"Mobility and CRM are the next wave in enabling the knowledge-based enterprise," said Phil Sheehy, vice president of iEnterprises. "By working together with industry leaders such as RIM and SugarCRM, we are making that vision a reality."

The upcoming 2007 event dates are: o Miami, Florida: September 25 o Stockholm, Sweden: October 2 o London, United Kingdom: October 9 o Tokyo, Japan: October 12 o Chicago, Illinois: December 4

The registration site, http://www.crmacceleration.com/, includes a link where attendees can submit their CRM questions in advance to be covered at the events.

Highlights of CRM Acceleration Summit Series include: o Top CRM Challenges -- The CRM Test o CRM Integration and Data Management Best Practices o Optimizing CRM and the Sales and Marketing Process o Improving Customer Support and Satisfaction with CRM o Sugar 5.0 Product Overview

Along with RIM and iEnterprises, sponsors include Red Hat, Talend, RedPill, CareBrains, Q-Industries and Selling Power Magazine. Space is limited, so please visit http://www.sugarcrm.com/crm/crm-acceleration for more information, and to secure your reservation.

Founded in 2004, SugarCRM has built one of the largest CRM communities, with over 60,000 members -- including 10,000 registered developers. SugarCRM was named CRM Magazine's 2006 Rising Star, received Selling Power Magazine's Sales Excellence Award for CRM Implementation & User Adoption and Customer Inter@ction Solutions' 2006 Product of the Year, and was named one of AlwaysOn's 100 Top Private Companies.

Source: SugarCRM

CONTACT:Tara Spalding of SugarCRM, +1-408-355-3858, tara@sugarcrm.com; or Jesse Casman of Page One PR, +1-415-321-2347, jesse@pageonepr.com, for SugarCRM

Web site: http://www.sugarcrm.com/

Company Information:
Name: SugarCRM Inc.
Address: 10050 North Wolfe Rd.
City: Cupertino
State: CA
ZIP: 95014
Country: USA
Phone: 408-454-6900
FAX: 408-873-2872
http:///www.sugarcrm.com

More New Product News from this company:
Jan 4, 2008 - CRM Software lets customers build custom modules.
May 31, 2007 - Software connects customers with key CRM business processes.

Other News from this company:
Nov 27, 2007 - SugarCRM Customers Win 2 of 3 CRM Best Practice Awards at CRM-Expo 2007
Aug 30, 2007 - SugarCRM's Community Edition 5.0 Beta Released Today Under GPLv3 License
Jul 25, 2007 - SugarCRM Open Source Project Announces Adoption of GPL v3 Free and Open Source Software (FOSS) License
Jul 18, 2007 - SugarCRM Announces 2007 Best of SugarCRM Awards Program
Apr 25, 2007 - SugarCRM Global Developer Conference Unites CRM Leaders from Around the World
Apr 09, 2007 - SugarCRM Opens New Office in Atlanta and Names David Gearhart Regional Vice President of Corporate Sales
Mar 19, 2007 - SugarCRM Introduces Advanced Project Management Integrated with CRM
Mar 05, 2007 - SugarCRM Launches European Headquarters in Dublin, Ireland
Jan 30, 2007 - SugarCRM Introduces Multi-Channel Marketing and Business Analytics Capabilities
Jan 24, 2007 - SugarCRM Available to Ubuntu Users
Nov 16, 2006 - Introducing Sugar FastStack, Accelerated On-Site Deployments and Full Support for SugarCRM on Apache, PHP and MySQL
Nov 14, 2006 - SugarCRM Joins Microsoft & Other Industry Leaders in Interop Vendor Alliance
Oct 04, 2006 - SugarCRM Launches SugarExchange, a Global Marketplace for CRM Applications
Sep 26, 2006 - SugarCRM to Deliver CRM via New WebEx Connect
Sep 21, 2006 - SugarCRM Introduces Sugar University, Providing the Knowledge to Ensure Success With SugarCRM
Jul 26, 2006 - SugarCRM Introduces Sugar 4.5, Delivering Personalized CRM and Enhanced Support for Microsoft Windows
Apr 05, 2006 - SugarCRM® Introduces Sugar Network - a Comprehensive Set of Training, Microsoft Extensions and Support for SugarCRM Users

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