Wasp Barcode Technologies Expands Global Presence With New Distributors In Australia And The United Kingdom Two major distributors set to further improve Wasp's reach to small business owners
PLANO, Texas - Sept. 25, 2007 - Wasp Barcode Technologies has inked agreements with leading distributors in Australia and the United Kingdom, growing the company's visibility among small business owners around the world.
"These two new distributors will put additional muscle behind our efforts to continue the strong international growth Wasp has seen over the past year," said Steve Coffman, president of Wasp Barcode Technologies. "We're particularly excited about creating relationships with such powerful players in their respective countries, where each of these companies has high levels of credibility, experience and trust."
In Australia, Wasp has teamed up with Ingram Micro, the country's largest IT distributor. By partnering with Ingram, Wasp will benefit from the company's strong distribution network and extensive local presence. This includes the ability to serve value-added resellers and other resellers that specifically serve small businesses.
"We are seeing increased demand from business owners who are looking for effective, affordable productivity solutions," said Linda Pifat, business manager for Ingram Micro Pty. Ltd. "By offering Wasp's products, Ingram Micro will provide Australian small businesses with easy-to-use barcoding solutions that can change their companies for the better."
In the United Kingdom, Wasp has added Midwich Limited to its stable of distributors. Midwich, which provides broad-based distribution of IT products, will expand Wasp's reach amongst value-added resellers especially those that serve small and mid-sized businesses.
"With more than a quarter-century of experience providing solutions to the IT marketplace, we have a deep understanding of the current technology needs of small and mid-sized businesses," said Alex Ward, commercial director for Midwich. "We see Wasp's products as an ideal fit for many of these companies, as well as the value-added resellers who service them."
About Wasp Barcode Technologies Wasp Barcode Technologies provides data capture and tracking solutions designed specifically for small business. Products include inventory control, asset tracking, time and attendance, barcode scanners, barcode printers, and point of sale (POS) solutions. Wasp products help small business owners manage their companies more efficiently with improved productivity and profitability. Learn more at www.waspbarcode.com or call 214-547-4100.
About Ingram Micro As a vital link in the technology value chain, Ingram Micro creates sales and profitability opportunities for vendors and resellers through unique marketing programs, outsourced logistics services, technical support, financial services, and product aggregation and distribution. The company serves 150 countries and is the only broadline global IT distributor with operations in Asia. For more information, visit www.ingrammicro.com.
About Midwich Limited Midwich Limited is the United Kingdom's leading distributor for printing, audio/visual, digital imaging, computing, displays, consumables and peripherals. Midwich has been supporting the UK channel community with a value-added distribution service for over a quarter of a century and represents many of the world's most desirable brands. For more information, visit www.midwich.com. Company Information: Name: Wasp Bar Code Inc. Address: 1400 10th Street City: Plano State: TX ZIP: 75074 Country: USA Phone: 214-547-4100 FAX: 214-547-4101
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