Rust-Oleum Revolutionizes Coating Industry with Interactive Solutions Web Site


Vernon Hills, IL - (April 20, 2006) Rust-Oleum is changing the way the world will select and use coatings. Rust-Oleum's Virtual Solutions interactive website provides reliable coating recommendations and specifications in 30 seconds or less at www.rustoleum.com/virtualsolutions. Improper coating selections and inadequate surface preparation can result in a loss of bond between the coating surface and the coating. As a result, getting accurate advice on coating selections is crucial. Until now, complex coating solutions were provided by experts with years of experience. Rust-Oleum has simplified the entire coatings selection process with Virtual Solutions.

Virtual Solutions is simple, intuitive and easy to navigate. Clicking on the appropriate Industry puts the user into a virtual factory environment. The easy to use navigation directs the user to various locations in a typical plant and yields solutions tailored to their specific requirements.

At www.rustoleum.com/virtualsolutions, food and beverage, pharmaceutical and power/electric industries are represented with realistic, detailed line drawings. Applications within each of these facilities can be applied to any light or heavy-duty manufacturing environment. You simply select the industry and are provided with a virtual facility layout. Each layout is complete with equipment and structural surfaces commonly found in that specific environment. In addition, Virtual Solutions provides coating specifications, surface preparation and application instructions along with technical information. In essence, Virtual Solutions makes selecting a coating easy for facility managers, distributors, contractors or applicators.

The broad line of quality Rustoleum industrial coatings are available through more than 1,500 industrial distributors nationwide. The Rust-Oleum sales force is also available to assist customers in choosing the right coating system based on their specific needs.

By giving industry personnel the ability to acquire accurate coating solutions, Rust-Oleum's revolutionary interactive web tool has forever changed the coating selection process.

To access Rust-Oleum's online coating recommendations and specifications service, go to www.rustoleum.com/virtualsolutions. For more information on Rust-Oleum products, or a list of local certified contractors, call your distributor partner or Rust-Oleum Industrial Brands at 800-769-6565, e-mail at Lcederquist@rustoleum.com, visit www.rustoleum.com/industrial, or contact Rust-Oleum Corporation, 11 Hawthorn Parkway, Vernon Hills, IL 60061, Phone: (800) 769-6565 Fax: (847) 816-2272. The Rust-Oleum Corporation is a worldwide leader in protective paints and coatings and has been manufacturing industrial coatings for more than 85 years.

Rust-Oleum Corporation
Industrial Brands Group
11 Hawthorn Parkway
Vernon Hills, IL 60061
(847) 367-7700
Fax: (847) 816-2272
Email: Lcederquist@rustoleum.com http://www.rustoleum.com/industrial/
www.rustoleum.com/virtualsolutions/

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